As a thank you for all your support over the last year, we're excited to announce our Love Llanelli Loyalty Card Scheme, starting on 1st June!

What is the Love Llanelli Loyalty Card Scheme you ask?

Well, it works like this: Collect your loyalty card and your first sticker when you spend a minimum of £10 at a participating business. When you've collected five stickers from five different businesses, exchange your completed card at Llanelli Library for a £20 gift voucher to spend at any of the participating businesses - it's easy!

The trial period of the scheme has now been extended and will be ending on 1st August, a whole extra month to keep collecting your stickers!

Who's involved?

We've got over 50 businesses signed up to the scheme, all listed below, but when you're shopping in person just look out for the Love Llanelli Loyalty Card Scheme poster in businesses' windows or at the counter!

The following businesses are part of the Love Llanelli Loyalty Card Scheme, arranged by category.


  • Solid Gold
  • Michelle's
  • Cadno Music
  • Rowberry's
  • D&A Heel Bar
  • On Your Bike
  • Evette’s Rugs
  • Blodau Elli
  • The Welsh Shop
  • Beale’s Linens
  • Incell
  • Rook’s Trophies
  • Coast Bathrooms and Kitchens
  • John Street Gallery
  • Claire’s Flowers
  • Just Into Crafts
  • Saul Cass
  • Angie's Baby Cwtch
  • Times Past and Present
  • Craftastic
  • Jelfs
  • Mike Short Clothing
  • Beauty 2 Bubbles
  • Mamselle


  • Mizpah
  • Marzano's Caffe Bar
  • Avo Cafe
  • Joly's Cafe
  • Llanelly House
  • Ruby’s Bar and Brasserie
  • The Savoy
  • Bradley's Coffee
  • Hwyl
  • Anyone Waiting
  • EJ's
  • The Gallery Art + Coffee
  • The Teapot Cafe
  • Thomas Arms
  • The Welsh Diner

Hair and beauty services

  • Katherine’s Ladies Hair
  • Beauty 2 Bubbles
  • Tammy’s
  • Andrew Price
  • N&Co
  • Sheer Style
  • Elite Hair
  • Cadaverous Inc

Market stalls

  • Pandora's Box
  • A11
  • Dew Cosmetics
  • The Sock Stall
  • Retrobution
  • The Welsh Diner
  • The Pet Pantry
  • Bwyd Blasus Butchers

More businesses may join the scheme once it's begun, so keep watching this space and our social media! If you run a BID-levy paying business and would like to take part in the scheme, please get in touch.

Businesses - if you'd like to share your participation in the scheme please feel free to share our promotional video and download our poster below to share!

Love Llanelli Loyalty Card Scheme poster


What are the terms and conditions?

The trial period of the scheme will last from 1st June to 1st August. You can pick up a loyalty card from any participating business to take part.

Stickers must be collected from five different participating businesses for cards to be valid. Loyalty cards with duplicate businesses listed cannot be exchanged for gift vouchers. Loyalty cards with missing or faulty stickers, missing business names or missing business signatures cannot be exchanged for gift vouchers, so please ensure your card is filled out correctly.

Completed cards can only be exchanged for gift vouchers at Llanelli Library. Completed cards must be exchanged for gift vouchers between 1st June and 1st August, and cards with the original end date of 1st July listed will still be valid for exchange. Gift vouchers will be eligible for redemption at participating businesses in a single transaction before 1st September. Please see the list above for participating businesses.

This scheme is run by Ymlaen Llanelli. Ymlaen Llanelli is set up, funded and run by Llanelli town centre businesses. To find out more about what we do, please see our about page.

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